Featured Professional Partner

 

PROGRAM INFORMATION

Beta Alpha Psi’s Featured Professional Partner (FPP) program, established in Fall 2020, is a weekly Wednesday initiative designed to highlight our valued professional partners while fostering meaningful connections between students and employers. Participation in the FPP program is included in the annual sponsorship fee and does not require any additional cost.

While the FPP program offers a structured opportunity for engagement, it is not the only way for partners to connect with our students. Professional partners are welcome to host additional on- or off-campus recruiting events throughout the week. Please note that promotional posts on the Beta Alpha Psi Instagram account are reserved exclusively for Featured Professional Partners.

NEW FOR FALL 2026: CareerFair+ will be introduced as a resume collection and engagement tool for FPP sessions. Students may submit their resumes in advance to express interest, and employers can also use the platform to track which students visited their table during the event. This provides participating organizations with helpful insight into student interest and engagement.

PROGRAM BENEFITS

All Featured Professional Partners (FPPs) receive the following benefits:

  • A dedicated Instagram post on the official Auburn BAP page. The FPP is responsible for providing a square image file (1080 x 1080 pixels). An example post can be viewed here. Canva or Adobe Express are recommended tools for content creation.

  • A feature in the School of Accountancy Blog and inclusion in the weekly recruiting newsletter, which is distributed to all accounting students. The FPP is responsible for providing any desired text and images.

  • A short video (2 minutes or less) shared on the @AuburnBAP Instagram account. Submission guidelines are provided below.

  • The option to host a brand-building event on campus during your FPP day, offering additional opportunities to engage with students between classes (see event details below).

  • An opportunity for company representatives to deliver a brief (approximately 5-minute) introduction to students enrolled in ACCT 3810: Professional Development in Accountancy (sophomores and juniors). The course meets on Mondays in the fall (spring day of the week is TBD), and introductions will typically be conducted virtually during class in the week of your feature. If representatives are already on campus, an in-person introduction may be arranged in advance.

  • Access to student engagement data through CareerFair+, including resumes submitted in advance and records of student interactions during your FPP event.

HOW TO PARTICIPATE

To become a Featured Professional Partner (FPP) for the 2026–27 academic year, please watch for the signup link, which will be distributed via email in mid-July. Access to the signup link will be staggered based on sponsorship level and released in waves.

FPP dates begin the Wednesday following each semester’s Meet the Firms event and run through the week prior to the end of the semester, excluding University break weeks.

Once your date is confirmed, please submit the following materials to auburn.bap@gmail.com no later than two weeks prior to your scheduled FPP date:

  • Instagram graphic (1080 x 1080 pixels)

  • Blog post content and any accompanying graphics

  • Video (2 minutes or less) for Instagram

  • Details for your optional social or brand-building event, including preferred campus space, requested timeframe, and whether the event will be invitation-only or open (with or without RSVP). Please note that organizations are expected to independently promote their event.

  • The name of the person administering your Career Fair Plus resume drop

If materials are not received by the three-week deadline, a reminder email will be sent. If there is no response within 24 hours of that reminder, your FPP date may be reassigned to a partner on the waiting list.

FPP-Checklist-3

HELPFUL EVENT TIPS

EVENT SCHEDULING: We will only reserve the daytime block (8 AM – 4 PM) for FPP’s to host an event. If you would like to plan an evening activity as well, please reserve that timeframe in advance with Colby Lakas, chl0009@auburn.edu and check the BAP calendar for availability. Note that NABA meetings are held on Wednesday nights from 5-6 pm.

IMPORTANT NOTE: You should begin planning and advertising your event far in advance of your FPP date. Using the provided BAP and RAAP rosters as well as your personal “pipeline” to advertise at least two weeks in advance will result in a higher event turnout (we will supplement your advertising through the blog/newsletter).

We also encourage employers to utilize CareerFair+ registrations and resume submissions to gauge anticipated attendance and prepare for student conversations before arriving on campus.

FPP Event Ideas (Auburn Colors)

VIDEO HELP/GUIDELINES

QUESTIONS? 

Contact the BAP Graduate Assistant, Cannon Ralston, with any questions about the FPP program.